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Abbie speaks for revenue leaders, sales and GTM teams, and growth-focused organisations navigating the AI era.
Abbie White is a keynote speaker, growth strategist, executive advisor, and creator of The Growth Paradox, the framework helping revenue teams navigate the line between AI acceleration and human advantage.
Abbie has lived and worked across APAC, the UK, USA, and Switzerland. She was recruited by IBM to lead their national sales team in Australia and grow a $100M business unit before founding growth transformation company Sales Redefined and creating the B2B capability development pathway the REV UP System.
Abbie has helped clients unlock $500M+ in revenue & multimillion-dollar outcomes.
Known for infectious energy and a peer-to-peer style that makes every attendee feel she is speaking directly to them, Abbie has delivered for Fortune 500 and high-growth organisations including HPE, Cisco Meraki, Commonwealth Bank of Australia, Telstra and Deloitte Digital, across APAC and internationally.
A LinkedIn Top Voice, Abbie has been featured in Forbes Australia and CEO Magazine. Her podcast, the REV UP Rebellion, was named a Spotify Rising Star in 2025.
Just a few businesses Abbie has worked with:
Abbie has delivered for Fortune 500 and ASX200 organisations across the UK, Australia, New Zealand, Singapore, and Fiji.
Expert reveals formula to increase ROI by 2,000 percent
Increasing your return on investment (ROI) by 2,000 per cent sounds, quite simply, too good to be true. For seasoned sales expert Abbie White, it’s her prosperous reality.
With “ROI running through her blood”, the sales leader shares her effective formula to boosting those three golden words.
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