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Who is Abbie White?
Abbie White is a keynote speaker, growth strategist, and executive advisor navigating the line between AI acceleration and human advantage for revenue teams.
Abbie has lived and worked across APAC, the UK, USA, and Switzerland. She was recruited by IBM to lead their national sales team in Australia and grow a $100M business unit before founding growth transformation company Sales Redefined and creating the B2B capability development pathway the REV UP System.
Today Abbie delivers revenue growth for businesses embracing the AI age, measured in record-breaking months post-session.
What are Abbie's credentials?
Known for infectious energy and a peer-to-peer style that makes every attendee feel she is speaking directly to them, Abbie has delivered for Fortune 500 and ASX 200 organisations including HPE, Cisco Meraki, Commonwealth Bank of Australia, Telstra and Deloitte Digital, across APAC and internationally.
A LinkedIn Top Voice, Abbie has been featured in Forbes Australia and CEO Magazine. Her podcast, the REV UP Rebellion, was named a Spotify Rising Star in 2025.
Working with businesses every week, she sees the patterns of where the growth opportunities and risks are across the revenue and partner ecosystem — a rare, real-time view she brings to every client. Everything you hear on stage has been tested in today’s market.
Just a few businesses Abbie has worked with:
Abbie has delivered for Fortune 500 and ASX200 organisations across the UK, Australia, New Zealand, Singapore, and Fiji.
Expert reveals formula to increase ROI by 2,000 percent
Increasing your return on investment (ROI) by 2,000 per cent sounds, quite simply, too good to be true. For seasoned sales expert Abbie White, it’s her prosperous reality.
With “ROI running through her blood”, the sales leader shares her effective formula to boosting those three golden words.
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